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Floren Hotel

5.0 star property

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Front of property
Free daily buffet breakfast
Deluxe Terrace | 1 bedroom, premium bedding, down comforters, pillowtop beds
Deluxe Terrace | Terrace/patio
Suite | 1 bedroom, premium bedding, down comforters, pillowtop beds

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar
  • Parking available
  • Room service
  • Laundry
  • 24/7 front desk
$553
includes taxes & fees
Sep 1 - Sep 2

Explore the area

View in a map
17 Via Panzani, Florence, FI, 50123
  • Piazza di Santa Maria Novella
    ‪2 min walk‬
  • Cathedral of Santa Maria del Fiore
    ‪5 min walk‬
  • Ponte Vecchio
    ‪6 min walk‬
  • Florence (FLR-Peretola)
    ‪8 min drive‬

Room options

View all photos for Deluxe Terrace

Deluxe Terrace | 1 bedroom, premium bedding, down comforters, pillowtop beds

Deluxe Terrace

7.0 out of 10
Good
(2 reviews)
  • Sleeps 2
  • 1 Queen Bed

View all photos for Deluxe Room

1 bedroom, premium bedding, down comforters, pillowtop beds

Deluxe Room

8.0 out of 10
Very good
(2 reviews)
  • 269 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Suite

Suite | 1 bedroom, premium bedding, down comforters, pillowtop beds

Suite

  • 355 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Smart Room

Smart Room | 1 bedroom, premium bedding, down comforters, pillowtop beds

Smart Room

  • Sleeps 1
  • 1 Queen Bed

View all photos for Junior Suite

Junior Suite | 1 bedroom, premium bedding, down comforters, pillowtop beds

Junior Suite

9.4 out of 10
Exceptional
(3 reviews)
  • 323 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Sofa Bed

View all photos for Deluxe Suite

Deluxe Suite | Living area | 43-inch Smart TV with satellite channels

Deluxe Suite

  • 431 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Classic Room

Classic Room | 1 bedroom, premium bedding, down comforters, pillowtop beds

Classic Room

9.8 out of 10
Exceptional
(17 reviews)
  • 215 sq ft
  • Sleeps 2
  • 1 King Bed

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About this property

Floren Hotel

5-star hotel in Historic Centre of Florence
Along with a restaurant, this smoke-free hotel has a bar/lounge and a snack bar/deli. Free buffet breakfast, free WiFi in public areas, and a free manager's reception are also provided. Other amenities include a coffee shop/cafe, valet parking, and coffee/tea in a common area. Change of towels is available on request.
Floren Hotel offers 33 air-conditioned accommodations with minibars and laptop-compatible safes. Pillowtop beds feature down comforters and premium bedding. A pillow menu is available. 43-inch Smart televisions come with satellite channels.

Bathrooms include showers with rainfall showerheads, bathrobes, slippers, and bidets. Guests can surf the web using the complimentary wireless Internet access (speed: 100+ Mbps (good for 1–2 people or up to 6 devices)). Additionally, rooms include espresso makers and complimentary bottled water. Change of towels and change of bedsheets can be requested. A nightly turndown service is provided and housekeeping is offered daily.

The hotel offers a restaurant, a coffee shop/cafe, and a snack bar/deli. A bar/lounge is on site where guests can unwind with a drink. Guests can enjoy a complimentary breakfast each morning as well as a complimentary manager's reception. A computer station is located on site and wireless Internet access is complimentary.

This luxury hotel also offers multilingual staff, tour/ticket assistance, and coffee/tea in a common area. Parking is available onsite for a surcharge. A total renovation of this property was completed in June 2024.

Floren Hotel is a smoke-free property.

A complimentary buffet breakfast is served each morning between 7:00 AM and 11:00 AM. A complimentary manager's reception is offered each day. A hosted evening meal is available for a surcharge daily.
Floren Hotel has a restaurant on site.
Late night fare is available from 24-hour room service.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Valet parking on site (EUR 50 per day; includes in/out privileges)

Food and drink

  • Free buffet breakfast available daily 7:00 AM to 11:00 AM
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Free daily manager's reception
  • Hosted evening meal available daily for a fee of EUR 120
  • Snack bar/deli

Family friendly

  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Guidebooks
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service

Business services

  • Computer station
  • Meeting room

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Elevator (29 inch wide door)
  • Hardwood flooring in room
  • Smooth flooring in public areas
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk (35 inches high)
  • Wheelchair-accessible restaurant

More

  • 7 floors
  • Banquet hall
  • Built in 1200
  • Renovated entire property - June 2024
  • Smoking not allowed
  • Traditional architecture

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Pillow menu
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Slippers
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 43-inch smart TV with satellite channels

Food and drink

  • 24-hour room service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Meal delivery service
  • Minibar
  • Restaurant dining guides

More

  • 4G smartphone data speed
  • Air conditioning
  • Electrical adapters
  • Heating
  • Laptop-compatible safe
  • Smartphone
  • Soundproofed rooms
  • Unlimited free smartphone calls
  • Unlimited smartphone data usage

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age: 18

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome
Rollaway/extra beds are not available

Property payment types

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 8 per person, per night, up to 7 nights

We have included all charges provided to us by the property.

Optional extras

  • Valet parking fee: EUR 50 per day (in/out privileges)
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Hosted evening meal: EUR 120

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using information in the booking confirmation

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Floren Hotel Hotel
Floren Luxury Hotel
Floren Hotel Florence
Floren Hotel Hotel Florence

Floren Hotel Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 131 out of 171 reviews
Rating 8 - Good. 27 out of 171 reviews
Rating 6 - Okay. 4 out of 171 reviews
Rating 4 - Poor. 5 out of 171 reviews
Rating 2 - Terrible. 4 out of 171 reviews

9.8/10

Cleanliness

9.6/10

Staff & service

9.4/10

Amenities

9.6/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

8/10 Good

Jacob

It was nice and updated but the room had an interesting smell
Stayed 2 nights in May 2025

8/10 Good

Mark

Traveled with partner
Liked: Cleanliness
All good . Good location for the major sites of interest.
Stayed 3 nights in May 2025

10/10 Excellent

Marcelo

Stayed 1 night in May 2025

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in May 2025

8/10 Good

Genevieve

Liked: Cleanliness, amenities, property conditions & facilities
Stayed 3 nights in May 2025

10/10 Excellent

Roman

Stayed 4 nights in May 2025

10/10 Excellent

yamile

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
New hotel, excellent location, great service, good rooms
Stayed 3 nights in May 2025

10/10 Excellent

Kevin

Stayed 4 nights in May 2025

8/10 Good

Matthew A.

Business traveler
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Very nice place

It’s great place, rooms are on the small side but for a solo traveler that’s perfect. Breakfast is good, bathrooms very pleasant too. Everything was pretty good!
Stayed 3 nights in May 2025

10/10 Excellent

michael and eva

Liked: Cleanliness, property conditions & facilities
Fabulous stuff 👌😊
Stayed 5 nights in May 2025

10/10 Excellent

Michael, Chicago

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nicely designed, though not 5-star, strong 4-star, based on room size.
Stayed 2 nights in May 2025

10/10 Excellent

Sonia

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property. Very modern bathroom very bright. Service was amazing by the staff. Our thans to Claudia Gaya and Antonio, they were so helpful and very sweet. Breakfast was amazing , even champagne. Iam home and miss them already . PS: room spotless
Stayed 6 nights in May 2025

10/10 Excellent

Elizabeth

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff were amazing! The service was top notch. Lovely rooms and breakfast was outstanding. The eggs Benedict were the best I have ever had. The location was great. Our stay couldn’t have been better.
Stayed 3 nights in May 2025

10/10 Excellent

William

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

The perfect hotel for your Florence stay!

This hotel is exceptional, from its location to the amenities of the room to the stellar service. I was impressed. The room was spacious and clean. The shower was spacious with great products. The bed was super comfy. What I really appreciated was the friendliness and helpfulness of the staff. They are incredible from advice on restaurants to shopping to transportation. I will definitely come back.
Stayed 8 nights in Apr 2025

10/10 Excellent

Daniel

Liked: Cleanliness, staff & service, property conditions & facilities
Muy bien
Stayed 3 nights in Apr 2025

10/10 Excellent

Scott

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff was wonderful. Beautiful room and the glass was sound-proof! We are from Indiana.
Stayed 2 nights in Apr 2025

10/10 Excellent

Mohammed

Liked: Cleanliness, staff & service, property conditions & facilities
Nice
Stayed 4 nights in Apr 2025

10/10 Excellent

Audrey

Traveled with group

Lovely Boutique Hotel in Prime Location

We loved this hotel! So close to train station (walkable with lots of luggage), Dumomo, great restaurants and shopping. Room was immaculate and beautiful - thrilled to have the only balcony in the building! Spacious bathroom with a great shower and toiletries/ towels. The reception was very responsive even before we arrived and gave us a lot of good tips/ support during our stay. Delicious breakfast buffet included and the staff were always friendly. We plan to return !
Stayed 3 nights in Apr 2025

10/10 Excellent

Lisa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff are friendly and welcoming. The property is well cared for. The breakfast was a great touch! The area around the hotel is quite busy because of its proximity to the train station, but it's so close to everything and makes getting to all the sites so easy. We can't wait to return!
Stayed 1 night in Apr 2025

10/10 Excellent

Hannah

Stayed 3 nights in Apr 2025

8/10 Good

Hamad

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Apr 2025

10/10 Excellent

Narayanan

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 6 nights in Mar 2025

8/10 Good

Michael

Liked: Cleanliness, staff & service, property conditions & facilities
Nice location
Stayed 2 nights in Mar 2025

6/10 Okay

RODIAL

Business traveler
Liked: Cleanliness, property conditions & facilities, room comfort
While the initial impression of this Florence hotel was positive, with evident cleanliness and recent renovations, the overall experience fell significantly short of its advertised 5-star rating. The location is undeniably excellent, and the hotel itself is visually appealing. However, the disparity between expectations and reality became clear quickly. The breakfast, though palatable, lacked the variety and refinement expected of a 5-star establishment. Similarly, while the staff were friendly, their service lacked the polished professionalism and attentiveness that defines true luxury hospitality. In my opinion, this hotel comfortably sits within the 3 to 4-star range, but is nowhere near a 5-star experience. Ultimately, the price point does not align with the delivered quality. For the cost, I would strongly advise exploring alternative accommodations in Florence that offer a more authentic 5-star experience.
Stayed 2 nights in Mar 2025

6/10 Okay

Elias

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
I don’t know how this hotel got five star rating. We were very disappointed when we walked in to the hotel to see a small entrance hall/lounge with a sofa outside the toilets, to the left of that in a corner was a desk and that was the reception. The staff were very helpful, the room was comfortable I booked it because the five star rating but the whole entrance and reception doesn’t feel a five star hotel.
Stayed 3 nights in Mar 2025